A Saturated Market but Worth the Trial

Dollar Shave Club (DSC), the US male grooming subscription service, arrived in the UK with a launch and pop up offering free shaves to customers over a three day period in Old Street London. The US Company launched five years ago in the US to deliver quality razors through a regular subscription straight to your home and at a better value than competitors. Unilever bought the company for over £720 million.

You can sign up online for the DSC Trial Pack for £5. You have a choice of one of three razors, The Humble Twin (free reusable handle), the 4X (free sporty handle) or the Executive (weighty handle) subject to your budget . I have signed up and ordered the trial box which contains the six blade executive razor and Dr Carver’s Easy Shave Butter with replacement cartridges at £8 per month. Once signed up you can adjust your monthly subscription, contents of box or cancel at any time

I’ll keep you posted on my thoughts and whether its stay with Harry’s or go DSC

 

 

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